Unlock Your Online Potential with Our Expertise and Data-Driven Approach
Are you ready to take your online campaigns to the next level?
Look no further than Opticomm Media, a leading media agency with a proven track record in delivering exceptional results. With our expertise, experience, and cutting-edge tools, we are here to optimise your Search and Performance Max campaigns to drive tangible outcomes.
We buy both DRTV and brand for our clients working across both linear as live along with broadcast VOD. We forecast results on all activity where any form of measurable outcome is possible/likely. We use Gold Standard reporting and attribution to ensure when we place a message we know what it delivers – be it on the phone or digitally. Our buying focus means our pricing is better than agency market – but don’t take our word for it we can show you Ebiquity audits that have proven our ability to negotiate. For radio we don’t just consider the standard spot but also podcast and presenter read/competitions. We have also pioneered the use of Spotify as an alternative and gained attributable cost efficient response from it.
From the Sun through to the FT we access off the page solutions to fit any campaign. When talking about response we investigate whether inserts could offer an opportunity. We also use magazines when appropriate – again for off the page inserts and advertorials. When we look at response driven campaign clearly door drops (unaddressed mail) and direct mail are also a consideration and one where we can offer a managed print service. Our planning methodology is designed to maximise cost efficiency and volume response.
Out of home
Our rigorous approach also applies to outdoor where we focus on ensuring each site is optimised to audience delivery and visibility. Using our mapping software we also make sure we always consider proximity options and enable a spread to achieve maximum reach.
High frequency low impact through to home page takeovers. We offer the full suite of opportunity with direct buys, networks and our own programmatic solution depending on the need.
Anything and everything in paid social – our team specialise in making campaigns work even with IOS14! With the rise of other platforms our plans even to older audiences now have more that just Meta