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Maximising Your Brand’s Impact: YouTube’s Latest Advertising Formats for Big Screen Success
You will probably already be familiar with the Youtube library of advertising formats - the non-skippable 15-second...
It’s 2023, so what’s in store for Media Land?
February 20, 2023Audience Buying Data Marketing OOH Paid Social Planning Print Programmatic Radio TV
As we move into 2023, economic forecasts are painting a worrying picture of doom and gloom – and many of our clients...
Can the TV advertising market ‘chill’ with developments over at Netflix?
Opticomm’s Broadcast Director Nicky Legg takes a look at developments in the fast moving VOD market and how it...
Business as unusual
The EFPIA Campaign, selected as a finalist in the European Paid Media Awards for best social media campaign, which...