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Maximising Your Brand’s Impact: YouTube’s Latest Advertising Formats for Big Screen Success
You will probably already be familiar with the Youtube library of advertising formats - the non-skippable 15-second...
Comscore Digital Rankings for United Kingdom
Comscore's Digital Rankings for the United Kingdom have been updated with March data. Here you will find the top 20...
The Power Of Audio Personalisation
In recent years, audio advertising has undergone significant innovation resulting in a wide range of addressable...
It’s 2023, so what’s in store for Media Land?
As we move into 2023, economic forecasts are painting a worrying picture of doom and gloom – and many of our clients...
Media budgets? Get more for less.
As we move into 2023, economic forecasts are painting a worrying picture of doom and gloom – and many of our clients...
Can the TV advertising market ‘chill’ with developments over at Netflix?
Opticomm’s Broadcast Director Nicky Legg takes a look at developments in the fast moving VOD market and how it...
Facebook conversion – the harder we work the luckier we are…
If you’ve been using Facebook over the past 18 months it's likely you’ve seen a significant change in results and...
5 essentials for successful paid-social fundraising campaigns
At Opticomm we have been building successful Social Media fundraising campaigns for our Charity clients for a long...
