Maximising Your Brand’s Impact: YouTube’s Latest Advertising Formats for Big Screen Success
You will probably already be familiar with the Youtube library of advertising formats – the non-skippable 15-second ads, the skippable longer formats and the 6-second Bumper ads. Well new to the fold just released at the...
Comscore Digital Rankings for United Kingdom
Comscore’s Digital Rankings for the United Kingdom have been updated with March data. Here you will find the top 20 sites that rank for reach, total unique visitors and the total minutes spent on that site.It gives us a...
It’s 2023, so what’s in store for Media Land?
It’s already looking like an interesting year in media, with a host of exciting, new developments – not least of which is the fact that there will be advertising on Netflix for the very first time! Here at Opticomm we’ve got...
Top 5 things to focus on when targeting 15-18 year olds
At Opticomm our education clients needs to really engage with this key age group but it’s not easy – if you are doing a campaign here are the top 5 things to remember;
1. Instagram is the...
